JJA, 50 years of a beautiful story

In 2026, the JJA Group will celebrate its 50th anniversary. Half a century of transformations, boldness, and growth, without ever losing the family spirit that saw it born in 1976 in a warehouse in Aubervilliers.

To mark this anniversary, we've retraced the key milestones that have shaped the Group. Because behind the dates, today there are: over 2,600 employees, 130 countries distributed to, and recognized brands. A history made of disruptive decisions, successful successions, and constant re-evaluation. That of a company that has known, in each decade, how to reinvent itself without betraying itself.

Fifty years of history. And a conviction that remains intact from day one: making beautiful and functional things accessible to everyone.