{"id":14722,"date":"2026-08-21T12:36:37","date_gmt":"2026-08-21T10:36:37","guid":{"rendered":"https:\/\/www.groupe-jja.com\/?p=14722"},"modified":"2026-08-17T12:41:45","modified_gmt":"2026-08-17T10:41:45","slug":"5five-is-coming-back-to-the-lille-flea-market","status":"publish","type":"post","link":"https:\/\/www.groupe-jja.com\/en\/nos-actualites\/5five-revient-a-la-braderie-de-lille\/","title":{"rendered":"5five is back at the Braderie de Lille!"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"14722\" class=\"elementor elementor-14722\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9b0e2bf container-space container-space-bottom container-margin-space  container-margin-space-default background-default e-flex e-con-boxed e-con e-parent\" data-id=\"9b0e2bf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f7a238f elementor-widget elementor-widget-text-editor\" data-id=\"f7a238f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"280\" data-end=\"463\">For the third consecutive year, 5five is taking part in the Lille Braderie, with an enhanced presence at the heart of one of the most iconic events in the Lille metropolitan area.<\/p><p data-start=\"465\" data-end=\"611\">For this new edition, the brand is rolling out a particularly ambitious campaign centered around its signature. <strong data-start=\"576\" data-end=\"611\">\u00abYou hunt for treasures, we tidy up.\u00bb<\/strong><\/p><p data-start=\"613\" data-end=\"806\">An outdoor advertising campaign will be rolled out across the Lille metropolitan area ahead of the Braderie, in train stations, metro stations, on digital screens and in several strategic locations.<\/p><p data-start=\"808\" data-end=\"1107\">This edition is also part of an exclusive partnership with <strong data-start=\"887\" data-end=\"906\">La Voix du Nord<\/strong>, with an enhanced presence in print, digital, and on the Grand\u2019Place. Visitors will be able to take part in several activities, including: The Price is Right, Gift Wheel, photobooth, and other highlights.<\/p><p data-start=\"1109\" data-end=\"1426\"><strong data-start=\"1109\" data-end=\"1136\">New this year:<\/strong> 5five will also be present at <strong data-start=\"1169\" data-end=\"1191\">Media Village<\/strong>, the central space of the Braderie bringing together media partners around an editorial and festive experience. A dedicated stand will allow visitors to discover the brand through various activities and numerous highlights.<\/p><p data-start=\"1428\" data-end=\"1696\">Finally, a <strong data-start=\"1439\" data-end=\"1475\">macro-influencer and YouTuber<\/strong> will take part in the operation. Meeting bargain hunters and antique dealers, she will take on several challenges devised around 5five products. Her identity will soon be revealed on the brand's social media.<\/p><p data-start=\"1698\" data-end=\"1802\" data-is-last-node=\"\" data-is-only-node=\"\"><strong data-start=\"1698\" data-end=\"1802\" data-is-last-node=\"\">See you on September 5 and 6 to discover the 5five device at the heart of the Braderie de Lille.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>For the third consecutive year, 5five will be at the Braderie de Lille on September 5 and 6, featuring an enhanced setup and new activations.<\/p>","protected":false},"author":7,"featured_media":14723,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[35],"tags":[],"class_list":["post-14722","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-5five"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/posts\/14722","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/comments?post=14722"}],"version-history":[{"count":4,"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/posts\/14722\/revisions"}],"predecessor-version":[{"id":14727,"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/posts\/14722\/revisions\/14727"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/media\/14723"}],"wp:attachment":[{"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/media?parent=14722"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/categories?post=14722"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/tags?post=14722"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}