{"id":13918,"date":"2026-05-18T18:33:51","date_gmt":"2026-05-18T16:33:51","guid":{"rendered":"https:\/\/www.groupe-jja.com\/?post_type=home-beauty&p=13918"},"modified":"2026-05-27T09:05:44","modified_gmt":"2026-05-27T07:05:44","slug":"experience-roland-garros-differently-with-hesperide","status":"publish","type":"home-beauty","link":"https:\/\/www.groupe-jja.com\/en\/home-beauty\/histoires-de\/vivre-roland-garros-autrement-avec-hesperide\/","title":{"rendered":"Experience Roland-Garros differently with Hesp\u00e9ride"},"content":{"rendered":"
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Every spring, Roland-Garros establishes itself as an unmissable event. More than a tournament, it's a unique occasion where sporting performance, elegance, and the French art de vivre converge. Since 2021, Hesp\u00e9ride has been its official furniture provider\u2026 and this partnership reveals something essential about what the two brands have in common.<\/span><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Furniture born of the tournament<\/b><\/h2>

Visit <\/span>Chilean Porte d'Auteuil<\/span><\/a>, the <\/span>Greensboro table<\/span><\/a> These co-branded pieces were not drawn from an existing collection. They were designed specifically for Roland-Garros, in the iconic clay court colors. One eloquent detail: this partnership is based on a deep consistency between two worlds that share the same taste for elegance, precision, and attention to detail.\u00a0<\/span><\/p>

Roland-Garros embodies sporting excellence and the French art of living. Hesp\u00e9ride, for its part, designs collections intended to transform every outdoor space into a true living area. The connections between the two are numerous and natural.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Experiencing the tournament, beyond the court<\/b><\/h2>

At Roland-Garros, the experience isn't just about the matches. It's also lived off the courts: a break on a terrace, a conversation in the sun, the pleasure of slowing down after a breathless set. This is where Hesp\u00e9ride furniture finds its place: in the stadium's public areas.\u00a0<\/span><\/p>

A dedicated stand also allows visitors to discover new collections, touch the materials, sit... to experience the product. An interactive experience complements the setup, to create a direct and fun link between the brand and the public. Not to show, but to make them feel.<\/span>\u00a0<\/span><\/p>

And because Roland-Garros always overflows its grounds, Hesp\u00e9ride follows. On the rooftop of Galeries Lafayette, at the fan zone in Place de la Concorde: when the tournament takes over the city, the official furniture is there. A way to offer the spirit of the tournament to as many people as possible.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Emotion is a know-how<\/b><\/h2>

\u00abEmotion is a know-how\u00bb: the phrase was born from this partnership. The concept is simple: on the courts of Roland-Garros, just like in a garden, mastering a know-how allows emotions to be expressed freely.<\/span><\/p>

Three films, broadcast as sponsored content on France T\u00e9l\u00e9visions throughout the fortnight, give concrete, offbeat form to this message: \u00abSilence,\u00bb \u00abTakeover,\u00bb and \u00abAce\u00bb play with the tournament's codes, subverting expectations by placing them in unexpected settings: the intimacy of a garden, the rhythm of daily life. A man dozing off on his lounger while a voice-over announces the start of the match. A table precisely set, met with applause from the crowd. Roland-Garros is no longer just in the stadium... it's in your home.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The 2026 poster, signed by illustrator Amir, says the same thing in one image: a giant Chilean flag at the center of the court, a tennis court within the Chilean flag. Two worlds that have become one, and an image that says, better than any speech, what this partnership has become over the years.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Hesp\u00e9ride enhances the Roland-Garros experience with furniture designed for comfort, elegance, and enjoyment of the moment.<\/p>","protected":false},"featured_media":13919,"template":"","format":"standard","meta":{"_acf_changed":false},"home-beauty-category":[92,13],"class_list":["post-13918","home-beauty","type-home-beauty","status-publish","format-standard","has-post-thumbnail","hentry","home-beauty-category-hesperide-histoires-de","home-beauty-category-histoires-de"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/home-beauty\/13918","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/home-beauty"}],"about":[{"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/types\/home-beauty"}],"version-history":[{"count":14,"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/home-beauty\/13918\/revisions"}],"predecessor-version":[{"id":13981,"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/home-beauty\/13918\/revisions\/13981"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/media\/13919"}],"wp:attachment":[{"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/media?parent=13918"}],"wp:term":[{"taxonomy":"home-beauty-category","embeddable":true,"href":"https:\/\/www.groupe-jja.com\/en\/wp-json\/wp\/v2\/home-beauty-category?post=13918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}